UnREAL generally offers a positive portrayal of LGBTQ+ characters. While the fictional reality show's producers often exploit characters' identities for drama, the series itself critiques this manipulation. LGBTQ+ characters are depicted with complexity and agency, often finding affirming outcomes despite external obstacles, such as Faith embracing her identity or Alexi and Owen forming a genuine relationship. The show's narrative stance is empathetic and validating towards queer lives and love.

UnREAL features Alexi, a trans woman contestant, whose storyline critiques the reality TV industry's exploitation of personal identities for ratings. Despite facing prejudice and manipulation, Alexi is portrayed with dignity and complexity. The show's narrative stance is empathetic towards her experiences, framing the obstacles she encounters as external and problematic, thereby affirming her worth.

The show consistently portrays Christianity as a tool for manipulation and exploitation by reality TV producers. Adherents are often depicted as naive, hypocritical, or easily exploited for dramatic effect, with the narrative highlighting the superficiality or weaponization of faith rather than its virtues.